For licensed physicians (MDs/DOs) and physician practices
Member pricing from licensed pharmacies for MDs/DOs and physician-led practices, including concierge, plastic surgery, orthopedics, and related specialties. Free to join.
One membership, the categories you use
Member prices and the full list are shown after approval.
Compounded medications
Compounded medications are sourced from licensed compounding pharmacies, with supplier documentation available for medical director review.
Supplies
Treatment-room and practice supplies that travel with your member orders, shown in the portal after approval.
Looking for something specific? Ask about a product. We'll tell you if a licensed source is available.
Do you need a prescriber?
It depends on what you buy. You can apply either way.
Prescription items. Hormones and other compounded medications need a licensed prescriber.
Less time sourcing. Cleaner files.
Member pricing
Pricing negotiated across the network, so you don't negotiate with every pharmacy yourself.
Paperwork included
Supplier documentation and batch records your practice can file.
Keep your suppliers
Joining does not require you to drop your other supplier accounts.
Three steps
Apply
Tell us your practice type, state, and what you want to buy. No license numbers or invoices needed to apply. You’ll go through one Apply path on the Sereno GPO member site (serenogpo.com).
We check your license
We verify that you’re a licensed practice before your first order and set up member pricing.
Order at member pricing
Order through the Sereno GPO member portal or with your rep. Catalog and prices show after approval.
Wellness clinics
Hormones and wellness programs, sourced through one membership. Wellness clinics apply the same way.
Physician practice questions
Is there a fee?
Joining Sereno GPO is free.
Do I need a prescriber?
For prescription items, yes: your practice needs a licensed prescriber. Don't have one yet? You can still apply. Prescription items unlock once a prescriber is added and approved.
Which states do you serve?
Sereno GPO is not available in every state. The application asks your practice state in the first few questions, so you'll know right away.
When can we start ordering?
After you apply, we verify your license. Then you can place your first order.
Can I keep my current suppliers?
Yes. Joining doesn't require you to move your other accounts.
I'm a patient. Can I buy from Sereno GPO?
No. Sereno GPO only works with licensed practices. Please talk to your provider.
How do I contact Sereno?
Email sales@serenogpo.com or call 480-675-4628, or use the Contact page.
Ready to see member pricing for your practice?
We check your license and set up your pricing.